by Tony Bilby | Nov 19, 2023 | Anthony Bilby, Small Business
Effective negotiation is a crucial skill that can make or break a venture. From striking deals with suppliers to securing favorable client terms, mastering the art of negotiation can greatly impact your business. Building Relationships Negotiation is more than...
by Tony Bilby | Jun 29, 2023 | Anthony Bilby, Customer marketing
Creating valuable content is key to attracting and engaging potential customers. Whether you’re a small business owner or a seasoned marketer, understanding how to create content that not only provides value but also drives sales is essential. Know Your Target...
by Tony Bilby | May 23, 2023 | Anthony Bilby, Customer marketing
Email marketing is critical for small businesses to engage with their target audience. When executed strategically, it can drive sales, build brand loyalty, and increase customer retention. However, effective email marketing requires careful planning and adherence to...
by Tony Bilby | Apr 2, 2023 | Customer marketing
Marketing and sales are two crucial functions of any business, and they are often viewed as separate departments with distinct responsibilities. However, the truth is that marketing and sales are closely intertwined, and they work together to achieve a common goal:...
by Tony Bilby | Aug 17, 2022 | Small business entrepreneurship, Tony Bilby
One of the most critical factors that an entrepreneur must consider when establishing a successful business is finding a unique niche that they can use to attract and retain their target audience. This will allow them to differentiate themselves from the competition....
